Do you have your own photography website? Does it represent you? I have always been interested in studying other photographers work and wanting to find out if their website (if they have one) represents them or does their website reflect what they feel their audience wants to see. A website can be important for any business and can be very important for photographers. Most photographers want to share their work and receive feedback from others using a variety of methods. Today, many photographers share their work on social media platforms like Facebook, Twitter, Instagram, and Vero. Those are great advertising methods but they really don't allow others to get to know a photographer. Sadly, having a good photography website is slowly becoming a thing of the past. But, websites can be very effective if a photographer can create a website that that truly represents them. My question is, do a lot of photographers give up their creativity to please others, achieve fame, or seek to make a buck or two? I tend to notice that with many photography websites.
What I see when reviewing a lot of photography websites is a lot of repetitive information given by photographers that is not that original. That is not really the photographer's fault. Photography information and topics can be very repetitive. Repetitive photography tips, tricks, and technological information can become very overwhelming to many people and sometimes, very boring. When having your own website it can be very easy to get hung up on repeating the same information over and over again and losing your audience on your own website. What most photographers struggle with is creating new content that is informational and entertaining while hopefully keeping an audience. Many of today's photography websites do not do that.
In my opinion, a photographer's website can be more interesting if it can effectively represent the photographer and what he or she wants to photograph regardless of all the advice by other photographers. Some photographers say you should focus on a particular style of photography and make that one style your specialty. Some photographers say you should shoot all types of photography and be well-rounded.. I really don't follow the logic behind either view. I feel that you should photograph the type of photography you enjoy and are passionate about. I feel one's website would be more effective if more photographers would do that instead of trying to follow the same model as others. Many times being original as a photographer can be very cool and personally rewarding.
Not that my website will win any awards but I do like to create and build my website based on what I like to photograph and how I feel about photography in "my world". I like to express my views on having my own photography business. I can do that because it is my website and I can be as creative as I want to be. I am aware of what types of photography that I don't care for or enjoy doing. If you look at my website you will not see a definite theme. My website is not technology based. I don't share a lot of tips, tricks, or gear information. I am actually all over the place. I photograph landscapes, wildlife, nature, and even biker portraits. I photograph such subjects because that is what I like and I find creatively rewarding. I don't photograph images just to please others. If others like my images, , products, services, and views, that's great. But, pleasing everyone is not my main goal.
Trying to develop a website and a style that will please everyone is not my ultimate objective. My website reflects who I am as a photographer and as a creative person. I enjoy creating new images, styles, unique products, and services that I find fascinating and interesting. If one looks at my website one can see that it does represent me. I love to visit landscapes and photograph their beauty. I love to capture interesting images of nature. I enjoy photographing amazing animals. I am very passionate about capturing images that tell a story. I want to offer products and services that I find interesting and I believe others will too. I want to share my thoughts about photography and life in my blog to anyone that might find my views interesting. I want others feedback. Those are just a few things about my website that represents who I am and my photography journey.
So do you have a website that features the same information that other photographers post? Or, does your photography website reflect your style, creativity, and your uniqueness? My advice is not to follow everyone else but study them, learn from others and share yourself with an interesting website. Keep in mind anyone can build a flashing website with all types of information that is many times very repetitive. People will visit a website with a personal touch. Allow them to take a journey with a photographer. If you have a website that truly represents you, people will want to follow you on your journey.
Until next time, keep shooting!