Dumping Facebook

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It seems that Facebook is very much in the news today and in my opinion, the news is not good. I have learned a great deal about Facebook over the last couple of years and I have learned it is pretty much a waste of time for me and my photography business. My Roger Younce Photography Facebook page has been active for over 2 years. I have tried boosting ad for my business services and products. As a result, I have wasted a lot of time and money hoping Facebook would help me advertise my business. Getting a large number of Facebook clicks from a post does not equal earning money for one's services or products. I believe the number of clicks was actually fake anyway. What frustrates me the most is not knowing if my efforts were even worth it. As a Facebook user with a business, I have no idea if anyone is even seeing my post. I have been stuck on 510 likes for my Roger Younce Photography
Facebook page for over 6 months. I know that is not accurate. 

After some thought, I have decided to unpublish my Roger Younce Photography Facebook account. I have determined it provides me with no value, has wasted a lot of my time, and cost me money in boosting my post. Starting today, a large part of my business advertising and networking will be through my website. I have control of the content of my own site. I have access to analytical data I can review because I use Square Space for my web hosting. I can reach more users if I use the proper tools and methods to bring more visitors to my website. In other words, I don't have to rely on Facebook anymore. Facebook, in my opinion, is a dying platform anyway. I see no value in it. 

Do you have an opinion on the effectiveness of Facebook to advertise your business? Feel free to leave your comments. 

Until next time, keep shooting!

Roger